Drm Advantages
Despite all the arguments advanced by the opponents of use of DRM, the system has got several advantages. It provides advantages for the content owners, content users, and the providers at the same time. In addition it helps you effectively counter the evil designs of the hackers and unscrupulous traders on the web who try to steal away your intellectual properties. It can also be appreciated that till date no better technology has been devised to counter these dishonest elements excepting the digital rights management system.
How content owners gain
Most of the leading software companies and online distributors have been fighting to prevent piracy over the years. Copying could greatly damage not only the financial position of the artists and creators but also can tarnish their reputations. The Microsoft Company came up with the first Windows Media DRM in the year 1999. There are a number of useful features in the latest developed software and it gives the content owners several new outlets to reach the consumers. It is also not necessary to re-encode the existing contents to avail the functionality of the new software.
This new technology has enabled the rights managers on the operating system platforms to deliver music, videos and multimedia items in a protected and encrypted format. The file formats thus created can be streamed or downloaded straightaway on the computer of the user. They can also be directly delivered to the devices connected to the Internet. Developers can now acquire valid licenses and can decrypt the protected media files on the web. Consumers are also allowed to use the licensed decryption keys to use such media files. Even real time encryption is now possible with the evolution of the new technology.
Benefits for the content service providers
When you log on to the Internet you will find innumerable online stores that provide you and distributes digital media files that are protected with DRM technologies. Now the content providers are quite confident about the protection offered to their digital media files by the technology and can safely expect little copying problems for their web contents.
The new technology enables the content service providers to come up with various new models that are designed to expand their online contents. They can now play content acquired through their subscription services that can now be transferred to the portable devices attached to your computer with Internet facilities. The process of acquiring and renewing licenses and access to the web contents are also sufficiently speeded up with the new technology. This creates satisfaction among the customers and goodwill for the provider. The platform is highly flexible and allows you the use of variety of vehicles so that you can influence the target audience as the provider.
Consumers benefit
Last but not the least the DRM technology has bring up several advantages for the consumers. These include secure content delivery, playback on the PC, portable devices, and the network. Since the distribution of the contents are digital it provides the consumers with a convenient way to access all the contents they desire to have any time with much greater flexibilities and choices. Since you as consumer can now transfer all the contents to your portable device and play them with the new DRM technology allowing you the flexibility, the advantage is that you get the genuine contents and some duplicated mess.
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Article Source: ArticlesBase.com - Drm Advantages